This program readies learners with the skills needed to plan, execute, and optimise digital marketing campaigns across multiple online platforms like Google, Facebook, Instagram, and YouTube, emphasising measurable results and adapting to the ever-changing digital landscape. The course focuses on a data-centric approach that helps businesses grow visibility, engagement, and conversions in the digital space.
The courses teach:
*The foundations of digital marketing and online branding
*Search Engine Optimisation (SEO) and Search Engine Marketing (SEM)
*Social media marketing and content strategy
*Email marketing and marketing automation
Lessons:
9 lessons
Social media has become one of the most powerful tools for building brands, reaching audie....
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